Advertising Channel

Hottest Advertising Blog Posts

  • Theres Not Much Tumblr Advertising for Yahoo to Screw Up


    — Authority Authority:
    In her now-famous tweet, Yahoo CEO Marissa Mayer promised not to "screw up" Tumblr . While it remains to be seen whether the sites users will soon be fleeing, Tumblrs advertising is a different story Simply put, theres not much to screw up at this point. Partially, thats because the companys ad units are so new. ...
    3 days ago

  • Ain’t We Cool? Delusional Advertising Campaigns


    The Art of the Prank — Authority Authority: 122
    Trying to Be Hip and Edgy, Ads Become Offensive by Stuart Elliott and Tanzina Vega New York Times May 10, 2013 Some of the biggest names in marketing, including Ford Motor, General Motors, Hyundai Motor, Reebok and PepsiCo, have been forced recently to apologize to consumers who mounted loud public outcries against ...
    3 days ago

  • GREAT MOMENTS IN stupid advertising….


    — Authority Authority:
    GREAT MOMENTS IN stupid advertising.
    3 days ago

  • Google AdWords: Managing Your Advertising Program


    — Authority Authority:
    Title : Google AdWords: Managing Your Advertising Program Author : Anastasia Holdren ISBN/ASIN : 1449308384 Publication Date : 2011-11-11 Publisher : O’Reilly Media Paperback : 220 pages Description : Do people really click the handful of text ads that accompany Google search results? Absolutely. ...
    3 days ago

  • Salmon & Trout Association reports Sainsbury’s to Advertising Standards – and gets apology


    — Authority Authority:
    The Salmon and Trout Association Scotland (S&TAS) today, 20th May, filed a formal complaint against Sainsbury’s over the supermarket’s erroneous claims concerning the geographic origin of and doubts over ‘responsible’ claims made for its Taste the Difference Scottish farmed salmon. The complaint was ...
    3 days ago

  • South Australia to ban advertising of betting odds during live sport


    — Authority Authority:
    South Australia will ban advertising of betting odds during live sporting broadcasts and at sporting grounds -the first state in Australia to move on a growing social debate. Premier Jay Weatherill has asked the SA Independent Gambling Authority to change gambling codes of practice. “It has become a pervasive part ...
    3 days ago

  • Why Tumblrs Sale To Yahoo Is Worrisome For Native Advertising


    Forbes.com: Wine News — Authority Authority: 934
    Plenty of ink and pixels will be spilled in the coming days over Yahoo’s acquisition of Tumblr, but the fact that Tumblr could not cash in on native advertising should not be lost in the noise. Tumblr’s sale is a clear indicator that the company could not reap the revenue it
    3 days ago

  • 6 Simple Steps To Advertising Your Business (Profitably) On Facebook


    — Authority Authority:
    Advertising on Facebook has been an effective strategy for many entrepreneurs. Facebook campaigns widen a company’s reach to potential customers and clients to market their product and service. These... eo Quality: containing tips techniques for seo and strategies for success small business, e commerce solutions ...
    3 days ago

  • Yahoo! promises Tumblr bloggers light advertising


    — Authority Authority:
    Marissa Mayer aims to avoid a repeat Yahoo!s previous mistakes by letting $1.1bn buy Tumblr keep its identity, but bloggers wil have to get used to more advertising, writes Christopher Williams.        
    3 days ago

  • Re-Thinking Healthcare Advertising Offers


    Healthcare Marketing Exchange — Authority Authority: 140
    Re-Thinking Healthcare Advertising Offers The New Normal for Medical and Hospital Marketing in Tough Economic Times Don’t dismiss offer-driven media options automatically. The nation’s economic headwinds have produced new, value-sensitive consumer buying patterns and an opportunity to re-consider the way ...
    3 days ago

  • The rise of online video advertising


    — Authority Authority:
    With companies constantly looking for fresh and innovative ways to tap into new revenue streams, it is of little surprise that online video advertising has seen rapid growth in the last year.  Analysts at Forrester Research are citing it as the fastest-growing digital advertising sector. VW is one of the latest major ...
    3 days ago

  • Is Twitter advertising worth it?


    — Authority Authority:
    Is Twitter advertising worth growing your follower base? I have an account that is very niche specific, but I dont want to mess with bots, but CPM for a promoted tweet is like $50... Anyone tried promoting tweets to gain followers?
    4 days ago